DIGITAL AND ONLINE

MARKETING

To compete in today’s market environment

new home communities Will Need

We create Community Websites that are designed to showcase your community and the lifestyle experience in the most effective and visible way. When we build a community website, we include the following assets: 

  • Content that sells the lifestyle of the community.

  • Professional photos & videos of the community.

  • Pop-ups for buyer registration info. 

  • Builder page and links to websites. 

  • Community availability display plat. 

  • Contact form that goes to the agent. 

  • Video testimonials from residents/builders showcasing lifestyle, events, amenities

  • Links to builder/developer websites

  • Location information, surrounding amenities, etc

  • Video, virtual tours and drone photography

 

DID YOU KNOW

According to NAR, 88% of all buyers used a real estate agent and an online site as a source of information in the purchase of their home.


 

A Community Website Will be Built for you and Maintained by BHGRE 43º North


Platforms and Social Media

We center our efforts on crafting and executing a comprehensive digital marketing strategy to underscore the myriad benefits and amenities your community has to offer.

Facebook |

  • Facebook is the LARGEST social networking site on the web.

  • 5,900 Fans and 6,186 Followers on the BHGRE 43º North page.

  • Easy way to promote news and events.

  • Showcase builders product and listings.

  • Great way to distribute videos and testimonials.

Instagram |

  • Platform that organizes images and videos using hashtags and location

  • 2,510 followers of the @43BHG Page 

  • Custom community video content coordinated by the BHGRE 43º North marketing team and on-site agent/agent team.

Youtube |

  • YouTube is considered the LARGEST search engine on the web - larger than GOOGLE!

  • YouTube Channel that we broadcast model tour videos through

  • Lifestyle Video Tours of the community

  • Resident Testimonials

43RE.com |

  • Will feature links to the Community website

  • Blogs used to promote product, events, and news for communities

  • New Construction Information delivers high-value content to buyers

  • BH&GRE - 43° N operates multiple domain names and websites to drive traffic


MLS Marketing

We will distribute our MLS listings to a national audience through our affiliation program designed to showcase our available properties to the widest possible audience.

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PRINT AND PROMOTIONAL

MARKETING

Print marketing & Brand strategy

Though we continually adapt to employ the most sophisticated marketing techniques available, we understand that buyers fall in love and commit on a personal level. There is no magic bullet here, it’s about making a connection and following through on a plan. Through detailed reports, measuring our success and studying our competition, we commit ourselves to the project and in making sure our clients maximize profitability.

We choose to partner with the industry leaders, that share in strong ethics, that we might dedicate ourselves to success. When you choose to market your project with us - you get a full-service marketing think-tank dedicated to your success. We will live and breathe your project - we’ll take risk with you and we’ll share in the reward. We are a group of highly ethical, sophisticated visionaries who understand our marketplace. We live for this stuff.


When it comes to print marketing

We’ve got you Covered

A few of the Materials we offer to help market you are:

PRINT ADVERTISING 

• Custom Print Marketing Package: 

• Individual lot/block home flyers 

• Community brochures/booklets with important lifestyle and area content 

• Builder informational guide 

• Availability Flyers 

• Advertising and “Advertorial” in local magazines about Community lifestyle story: 

• Community featured in our annual brokerage magazine. 

• Treasure Magazine (Idaho Statesman) 

• Welcome to Boise Magazine (great for business relocation) 

• Boise Chamber Magazine - distributed with relocation kits 

COMMUNITY SIGNAGE

• Lifestyle Signage

• Builder Logo / Model Signage

• “For Sale” signage with flyers

• Informational and Directional signage

• Overall Plat sign with lot availability stickers and overall availability flyer